GoodLife
86% completion rate
Gamification to bring the whole person center stage
Delighting the end user to learn about themselves while delivering meaningful whole person insights, a real give/get experience. Through all of our iterations and focus groups, our Card Sort experience has enjoyed a greater than 80% completion rate. In the instance of Humana, it enjoyed an 86% completion rate.
Bubbles
88% of testers reported very compelling
Gain valuable personalized insights
Bubbles is another innovation from McClennan Group that helps gather whole person data in one simple pinch and zoom experience, many applications for this type of insight generation.
We helped a Large Investment Company quantify the product feasibility, viability and desirability for a custom indexing product leveraging its brand equity—setting the stage for build/buy analysis.
We helped a Large Investment Company quantify the product feasibility, viability and desirability for a custom indexing product leveraging its brand equity—setting the stage for build/buy analysis.
For Every Innovator
A hands-on guide that demystifies the process of digital innovation, distilling it down to seven straightforward steps.
avaliable on amazon