PRODUCT
AARP Life Reimagined
WHAT IS IT?
An innovative system designed to help 40 - 60 year olds navigate transitions
HYPOTHESIS
50% of users will complete their LifeMap™; out of those, 10% will save/print it
50%
Users
10%
Save/print
2.5 MM
Members
OUTCOME
90% of users completed their LifeMap™; out of those, 10% saved/printed it
90%
Users
10%
Save/print
USER BENEFITS
Members reported increased confidence in navigating life transitions
PARTNERS INVOLVED
Our Work
US ArmyCampaign to spur sales of a clothing line inspired by Dwayne Johnson
OprahExtending the Oprah experience into daily life with personal goals
Dr. PhilA digital experience of his best seller, Self Matters
Good LifeData-driven system to support personalized wellness
RangriFood delivery service that leans on social entrepreneurship to fight hunger
Life ReimaginedExploring and supporting life transitions for adults 40-60 years old
AARP Expert programsPersonal development experiences based on thought leaders’ IP
Holiday RetirementDigital ecosystem to support families with aging parents
MiloUser acquisition and social media engagement program
+1 917 842 0364
+1 917 842 0364
110 E 25th St, New York, NY 10010
110 E 25th St, New York, NY 10010